Nike, Inc.

Nike, Inc. is a company founded on January 25, 1964. Its original name is “Blue Ribbon Sports,” and the founders of this now so famous brand were Bill Bowerman and Philip Knight. On May 30, 1978, the company became Nike, Inc. officially, being Philip Knight the only owner. The name of the brand was taken after the Greek winged goddess of victory, which was suggested by one of Knight’s friend. The Nike logo, now one of the most powerful logos in the world, was bought from Carolyn Davidson for only $35, which is nothing compared to what the logo means nowadays.

Nike Company focuses exclusively on designing shoes, almost all of them are sneakers, and after they hire factories and the shoes are produced, they invest in the advertising and the marketing to make the sneakers look as appealing as they can be so people can get interested and buy them.

We can find this brand almost everywhere in the world, which tells us that is a worldwide highly recognized brand. We, people from Mexico, are very used to go to the US and buy our clothes, but if you didn’t knew most of these clothes aren’t made in there, and this is the case of Nike. The main headquarter of Nike’s factories is located in Beaverton, Oregon. Besides the main headquarter, Nike hires many others factories around the world, but the main producers of these famous sneakers are located in China, Vietnam, and Indonesia.

Each footwear might be different on the outside, but the fundamental pieces that make their production possible are:
-The top of the shoe (upper)
-The midsole
-The part that protects the foot
-The outsole (the Sole)

Although Nike is now a recognized brand, there have been many criticisms against the company because of the rumor of using third-world countries to produce their shoes besides of being accused of allowing child labor. Even there are some bad gossips going around, like the accusations mentioned above, I think Nike is one of the most successful brands and hopefully it will remain like that.

To conclude, I just want to say I'm glad I did this post of a brand that produces the type of shoe men wear, because as you can see, my posts have only been about shoes girls wear, high heels, and falts. So I hope you enjoyed it.

Did You Know?
The experimentation and the design process for each new model, sometimes takes up to 3 years.

 

Kerns, Michelle. "How Are Nike Shoes Produced? | eHow.com." EHow | How to Videos, Articles & More - Trusted Advice for the Curious Life | eHow.com. 01 Sept. 2011 <http://www.ehow.com/how-does_4987751_how-nike-shoes-produced.html>.